Marya K. Peters
Marya has worked with almost every venue that presents a Broadway series across the North America and has had the honor to oversee all types of productions at Allied. She currently serves on The Broadway League’s Road Marketing Committee, the Spring Road Conference (SRC) Planning Committee, the Fall Forum Planning committee, the Digital Dive Team, and is an SRC Mentor. She has been a guest instructor at Roosevelt University in Chicago and is as a guest lecturer with Broadway In Chicago’s Northwestern University marketing practicum. Marya is passionate about audience development and pushing the envelope of technology integration into live theatre. Current and past productions include An American In Paris, The Humans, A Gentleman’s Guide to Love & Murder, The Book of Mormon, Peter and the Starcatcher, Traces, Mamma Mia!, Billy Elliot the Musical, Blind Date, In the Heights, Avenue Q, Dirty Dancing – The Classic Story on Stage, Rent, Legends, The Producers, The Full Monty, Hairspray, Contact, and Fiddler on the Roof. Originally from Michigan, she has a B.F.A. from the University of Michigan and has been a member of ATPAM since 2003.
Andrew has extensive experience developing and leading integrated marketing campaigns for a variety of Broadway, national, and international theatrical engagements and entertainment events. He has worked closely with many of the industry’s most respected producers, general managers, and creatives. At Allied, Andrew has overseen campaigns for The Book of Mormon, Motown the Musical, Billy Elliot the Musical,Something Rotten!, and many other hit shows and events. Andrew joined Allied from the Broadway advertising agency AKA where he led campaigns for Spider-Man Turn Off the Dark and The Book of Mormon, among others. He also served as the Marketing Director for Broadway In Chicago where he managed a long-running engagement of Jersey Boys, as well as many other resident, pre-Broadway, and touring productions at five downtown theatres. Andrew developed and taught a practicum course for Northwestern University’s School of Communication and currently serves as an adjunct professor in the Arts Management Program at George Mason University. He holds a B.A. in Theatre from Emerson College (Boston) and an M.B.A. in International Business and Marketing from Loyola University Chicago.
Senior Tour Marketing Director
Since joining Allied Touring in the fall of 2005, Jennifer Gallagher has worked on the tours of Hairspray, Annie, Dirty Rotten Scoundrels, Roundabout Theatre Company’s Twelve Angry Men, Who’s Afraid of Virginia Woolf?, The Drowsy Chaperone, Sweeney Todd, Legally Blonde The Musical, Frost/Nixon, August: Osage County, West Side Story, ELF, Catch Me If You Can, Blue Man Group, We Will Rock You, ONCE and Kinky Boots. She currently works on An American in Paris and School of Rock.
Prior to joining Allied Touring, Jennifer was the advertising and public relations manager for The Bushnell Center for the Performing Arts in Hartford, CT. During her 6-plus years with The Bushnell, she marketed the local engagements of more than 50 national Broadway tours as well as countless other live events. Originally from the San Francisco Bay Area, Jennifer graduated from the University of California at Davis with a Bachelor’s degree in Political Science…which, in hindsight, was perhaps not the most obvious path to a career in theater marketing, but it still worked out.
Senior Tour Marketing and Press Director
Scott has had a passion for theater his entire life. After graduating from the University of Wisconsin with a double major in Public Relations and Advertising, he started his theatrical career by traveling around the country and world performing in national and international tours and numerous review shows. Scott has since then gone on to lead marketing and press efforts for such shows as Beautiful – The Carole King Musical, Matilda The Musical, Motown The Musical, Charlie and the Chocolate Factory, Mary Poppins, War Horse, Cirque du Soleil’s Zarkana, and RENT.
Senior Tour Marketing and Press Director
Jacqueline is currently overseeing marketing for the national tour of Rodgers + Hammerstein’s CINDERELLA. Jacqueline has been with Allied Touring since June 2005, where she has worked on a variety touring shows including Annie, Blue Man Group, Burn the Floor, Catch Me If You Can, The Full Monty, HAIR, Hairspray, Once, Peter and the Starcatcher, RENT, Spring Awakening, West Side Story, White Christmas and Wicked. She started her theatrical marketing career at Broadway in Boston in the summer of 2004, where she helped with the introduction of the beautifully renovated Opera House and Boston’s first engagement of The Lion King. Jacqueline is a graduate from Columbia College Chicago, where she received a Bachelor of Arts in Marketing Communications and a minor in Arts Management.
Tour Marketing and Press Director
Anne Waisanen joined Allied Touring in 2014. Currently she works on the North American tours of Kinky Boots, Motown The Musical, and ELF The Musical. Prior to Allied Touring, Anne managed marketing and publicity for Broadway series and special projects in markets across the nation for Jam Theatricals. Anne also worked at Margie Korshak, Inc. managing publicity for Broadway In Chicago, and worked on the Chicago production of Billy Elliot the Musical, the pre-Broadway World Premiere of The Addams Family, and many other resident and touring productions at five of Chicago’s downtown theaters. Anne’s background includes non-profit community outreach and event management with St. Patrick Center in St. Louis. She graduated from Marquette University with a B.A. and Loyola University Chicago with an M.B.A.
Tour Marketing and Press Manager
Janie is originally from Chicago, Illinois where she studied Theater and Business Institutions at Northwestern University. Before joining the Allied team, she worked in the marketing department of Broadway In Chicago and managed partnerships and special projects at Show-Score, the ultimate theater fan site. Janie’s background is in producing, and in 2017 she produced The 75th Annual Dolphin Show: “Little Shop of Horrors,” for which she also served as company manager during its premiere tour of Bosnia and Herzegovina.
Tour Marketing and Press Coordinator
Hayden is theatre artist/producer striving to create and share work that educates and expands human understanding through storytelling. Previous experience includes: Chicago and Waitress on Broadway and worldwide (Assistant, NAMCO); Evelyn: A New Musical (Producer & Assoc. Director); Dear Evan Hansen (Backstage Concierge & Intern, Stacey Mindich Productions); Frozen, Once On This Island, Mean Girls, Hamilton (Casting P.A., Telsey + Co.); Audience Services at Williamstown Theatre Festival. Hayden holds a B.A. in Theatre Arts from Marymount Manhattan College.
Tour Marketing and Press Assistant
Jessica developed a love for theatre through her participation in middle and high school productions as well as local community theatre shows. Since then, she has discovered her passion for the press and marketing side of the industry through her internship at the Fabulous Fox Theatre in St. Louis. It was this internship that led Jessica to intern at Allied Touring in the Summer of 2017, and join the team full time in late 2018. She has a B.A. in Communication from Saint Louis University, and considers herself lucky to be doing what she loves every day. Currently she works on RENT and Charlie and the Chocolate Factory.
Director, Touring Production Services
Debbie Allamong manages art production for Allied Touring, overseeing the execution, delivery and maintenance of creative marketing assets. Her theatrical career started backstage with companies nationwide, including San Francisco Opera, Woolly Mammoth Theatre Company and the Theater Lab at the Kennedy Center. She moved from behind the scenes to serve as Company Manager for the bus and truck and Broadway tours of Greater Tuna. Before joining the Allied Touring team in 2012, Debbie planned the national newspaper campaigns for Focus Features and Walt Disney Pictures. Debbie graduated from Southern Methodist University with a B.F.A. in Stage Management and Lighting Design.
Manager, Touring Creative Services
Mark manages art production for Allied Touring, overseeing the execution and delivery of creative marketing assets for upcoming productions. Before joining the Allied Touring team full time, Mark planned national advertising campaigns at Paramount Classics and Paramount Vantage. He was also an Account Executive on the Warner Bros. account in Allied’s motion picture department. Mark graduated from University of Oklahoma with a B.A. in Marketing and Advertising.
Account Executive, Touring Production Services
Eric Stormoen always had faith that his exuberant performance as the Havanan waiter in a high school production of Guys and Dolls (“Dos Dulce de Leche!”) would ultimately lead to a career in professional theatre. He joined the Allied Touring team in 2014 and currently works on the North American tours of Rodgers + Hammerstein’s Cinderella, Kinky Boots, Wicked and Something Rotten! He previously worked in Allied’s motion-picture print-advertising division as Account Executive for clients such as Universal, Sony Classics and A24. Prior to joining Allied, Eric served as an ad exec at the home office of Landmark Theatres in Los Angeles. He holds a B.A. from California State University, Northridge.